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Monday, June 01, 2009
Panasonic Lumix LX3 / Leica D-Lux 4:
We get emails daily asking about how the Flipbac works on this popular camera. We decided to see for ourselves. If you are interested in reading our observations, have a look over here. Any others out there who have tried the Flipbac on their LX3? Send us your comments and we will post them for our readers.

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Thursday, May 28, 2009
September 1975.
When I think of my grandparents, I always picture them as older people. My grandfather was a veteran of the second world war. He smoked a pipe, sat at the head of the table in family dinners and took me fishing. To me, my grandfather could never have been a child. He was always an older adult.

True I have seen pictures of him when he was young and when he got married, but because they are black and white photos they are some how veiled from reality.

In the 1960's cheap color photography became available to the masses. Introducing the missing element of color, photos were now much closer to the reality we experienced. We see in color, remember in color and now photos were in color. Accurate color photos removed the mystery.

These thoughts started to crystallize when I stumbled on a picture of myself taken in 1975 on my first day of elementary school. A 6 year old boy ready to go to school, holding his lunch box while standing in front of our neighbor's garden. It has accurate color, it hasn't faded. I like to think I was a pretty cute little guy, but there is no mystery to the photo, it could of been taken last fall. (Well, my wife says the pants give it away). But it was taken 34 years ago, about 1/2 a lifetime.

In times past, the wealthy had portraits painted to record their likeness. But these paintings were even more veiled in mystery than black and white photos. But then in the last century, for the first time in human history, color photography enabled middle class people to accurately and vividly document our lives.

What does this expose? It exposes our fleeting youthful years, the shortness of life, our mortality. But on a more positive note, take a look at what it has allowed this family to do: Smile!


Posted byFlipbac
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Tuesday, May 19, 2009
Starry, starry night.

Butterflies belong to the order Lepidoptera. This name means “scale-wing” in Latin and refers to the scale cell structures found on butterfly wings. I had read about butterfly scales and thought about trying to photograph this beautiful feature of their design.

My opportunity came when I noticed the wing of a fallen butterfly
on the street side and brought it home.  By window light I photographed the piece of wing laying on a  piece of black paper with my compact digital camera.

When I look I look at this picture, it feels as though I am gazing at the stars of the midnight sky.

The abilities of common compact digital cameras
constantly amaze me. This shot was easily taken without any special equipment. I first took several shots then removed the memory card to review the images on my home computer. After a couple tries I found what I was looking for.

I am not sure if this is technically called macro photography or close-up photography, but either way, the macro feature on most of today's compact digital cameras gives the casual photographer access to a miniature world that was previously not accessible.

Posted byFlipbac
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Sunday, April 19, 2009
Death by a thousand cuts.
I started this blog stating that I wanted to talk more about photography than gear. For some flawed reason I didn’t want to be viewed as a gear head. But I confess, I like cameras equally as much as I like photography.So that brings me back to this blog entry.

Picture credit: http://www.hasselblad.com/

You may have noticed that most of my posts in some way look back into photographic history. This is likely because that’s where the idea of the Flipbac was born - medium format cameras, the likes of Hasselblad, Rollei, Contax, etc.  All very romantic.

But here’s a change of tack. What happened to these fine European cameras? Where are they today?

Not one dominant European digital camera comes to mind? It appears these leading companies were blind to the digital change. What really surprises me is that there was plenty of warning and this change did not happen quickly. As far as I can see, it was poor poor leadership. Why did this lack of vision affect almost all of the European photo industry?

I’m not sure I know the answer as there are likely many reasons but I found this interesting link on DP Review:

http://www.slideshare.net/... ...-the-moon-to-surviving-disruptive-innovation

Pentax, Nikon, Canon, Olympus, etc, all made film cameras, yet they adapted and became leaders.

What kind of car are you driving? This situation appears strikingly similar to the American car industry. Death by a thousand cuts? A terrible way to die, even more terrible when it is self-inflicted.

Posted byFlipbac
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Tuesday, April 07, 2009
Nikon entry-level DSLR with articulating display?
Or is he using a Flipbac? I guess we will have to wait until April 14th to find out for sure. You can read the full article here: engadget.com

Posted byFlipbac
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Saturday, March 28, 2009
Some inspiration.
This article is about a year old but has some good street photography images. The Beauty of Street Photography.

Photo by Matt Stuart

Posted byFlipbac
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Monday, March 23, 2009
Your turn.
The commenting feature is now working properly. Sort of. You need to type in your name and email when commenting, but don't worry, these will not be published. The comment will be anonymous. If you want a name to appear you have to write the name into your message.

If you have a question or comment that is not related, please contact me via email.

The views presented in individual comments are those of the party or parties who left the comment and may not represent the views of Flipbac Innovations. Guest comments may be unpublished at any time and for any reason.

Posted byFlipbac
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Monday, March 02, 2009
Capture the essence.
As our skills and understanding increase, we often chase a never ending goal. We long for our images to reproduce reality. Higher and higher pixel counts, broader dynamic range, higher resolving, faster lenses, etc.

When talent, and state of the art equipment come together the results are truly impressive.
However, reality is subjective. Often our mind remembers a moment different than the lens. So, are there other ways to use your camera to capture a scene?

On a recent visit to Cottesloe Beach in Perth, Western Australia, it was a hot, sunny, windy day. The sand was too hot to walk on and the reflection off the sand and water was blinding. Sun light pierced deep into the pristine water creating beautiful shades of aquamarine. As beautiful as it was, it is a difficult scene to capture in a way that expressed the moment. The dynamic range from light to shadow was too broad for most cameras. What to do?

This image is over exposed 2 or 3 stops. All detail in the sand is burnt out. The walking figures appear mirage like. You can imagine the wind blown sand hitting  your legs and voices faintly heard through the thunder of the surf.

Over exposure. It is simple and easy to do. Set your camera to manual and purposely over expose some images. Walking through a forest, reflections off a car, a back lit portrait etc. Try over exposure and it may prove the best means to capture the essence of a moment.

Posted byFlipbac
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Sunday, February 01, 2009
Shoot on the dark side.

Photo by Annie Leibovitz, courtesy Contact Press | NB Pictures

We are naturally drawn to light. Often when taking portraits we first shoot with the light side of the subject closest to the camera. An approach that often yields good results is to shoot with the dark side of the subject closest to the camera. We see this technique in a recent portrait of the queen by Annie Leibovitz.

Experiment by letting the highlights overexpose. Expose for the shadows and the light will often “wrap around” the subject.

The question we now ask: Does Darth Vader shoot Nikon or Canon?

Posted byFlipbac | Send comments to: comments@flipbac.com
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Friday, January 16, 2009
Only for professionals?
I have a friend who loves camera gear. He has a recent DSLR and several professional series fast zoom lenses. All quiet beautiful, big, impressive and expensive. I asked him if he had ever thought of using a 50mm prime lens.

“My skill isn’t high enough to handle a prime 50mm lens. They are only for professionals,” he replied. “That’s why I have three zoom lenses, much easier to handle.”

As a youth I was introduced to photography by my uncle who had (if my memory serves me right) a Nikon SLR and 3 prime lenses - 28mm, 50mm, and a 120mm. They served him well for many years. I ended up being a Canon guy, as it was a Canon AE1 that I inherited from my dad that he seldom used. It came with the standard issue 50mm 1.8. As a youth, with little money to buy more lenses (let alone film and processing), I shot only with the 50mm, only dreaming of owning a “big zoom” one day.


After a few years I bought my first zoom, a 4.5-5.6 70-200mm Canon zoom lens. I proudly hung my big new gun over my shoulder, often clipping on a large black lens shade to enhance its prowess. But to my dismay I was dogged by the slowness of the lens. With my 50mm I was hand holding down to 1/15 of a second and getting great shots. I missed the shallow depth of field and the small size. The zoom lens was big and heavy, pictures were often blurry and under exposed. People ran for cover when I pulled it out. On the outside, I loved the manliness and respect that came with the big black zoom. Not to say it wasn’t great for a bright day outside. But on the inside, I was frustrated with its trade-offs.

After college I started assisting local professional photographers part-time. Two in particular - one a commercial photographer, his forte was corporate and editorial portraits. The other, a talented wedding photographer who fell in love with every wedding she went to. They both had a lot of gear - medium and 35 mm format - but between the two of them, not one zoom lens.

So what’s my point? I guess my point is you don’t need $1500 zoom lenses to take good pictures. And second, a cheap zoom lens will help you take worse pictures.

A fixed prime lens, such as a 50mm 1.8 or a 28mm 2.8, will actually give you more freedom not less. Slow shutter speeds, shallow depths of fields, fast focusing, small in size, light in weight, bright viewfinder, and sharp, sharp images. If you want to zoom just step forward, step back.

Recent lens technology has made zoom lenses lighter, smaller, cheaper and in most cases better than zooms of the past. Image stabilization has greatly lowered acceptable hand holding shutter speeds. But image stabilization also helps prime lenses, taking us to recently unheard handholding shutter speeds – 1/15, 1/8, even ¼ of a second! If you love photography try and pick up a 50mm, 35mm, or 28mm prime lens. You will love the freedom, size, and image quality it will give you.

Something has gone awry when the consensus thinks only masters can handle a prime lens. Quite the opposite!

Posted byFlipbac
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