We plan to invite trade professionals and accomplished amateurs to be guest bloggers as the months go by. It will be more of a photography forum versus a gear/technology forum.

We will first draw on viewpoints from professionals who until recently used waist level medium format gear but are now using digital cameras. They will discuss photographic philosophies and how they go about reaching their photographic goals. How they look at things and previsualize their assignments.

The goal of this blog is to help you be a photographer who is not burdened by the gear but one that is more intuitive and free. We feel image quality is important but image content is king.

Flipbac, relax, and enjoy the coming entries. If you have any comments please email us at: info@flipbac.com